Montblanc asked Wes Anderson to direct its ad. He did – and designed a pen | Vogue Business
Anderson agreed to their brief, which involved directing a short film focussed on the brand’s famous heritage and craft, but he also wanted to be the main character in front of the camera. Then, when he showed up on set in Berlin, the filmmaker presented a prototype pen of his own design that he asked the German company to manufacture. He’d even named it: the Schreiberling, which means ‘the scribbler’ in German.
